The main aim of marketing research is which of the following?
A) To gather as much relevant information as possible
B) To prevent information overload
C) To help improve decision making
D) To find out what competitors are offering
Correct Answer:
Verified
Q115: The ability to probe is highest with
Q116: An MkIS comprises of which four elements?
A)External
Q117: What is the prime task of an
Q118: Observation studies help complete which of the
Q119: Data that has already been collected by
Q121: Stratified random sampling is where the population
Q122: A research proposal is a written document
Q123: Piloting involves the assignment of numbers to
Q124: A research proposal should include the following;
Q125: Primary research is the preliminary exploration of
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