The objective of information search is which of the following?
A)To select the most appropriate retailer or distributor who stocks the desired item
B)To compare prices, in order to help select products/ services that are good value for money given the performance characteristics of the product
C)To build up the awareness set, a selection of brands that may provide a solution to the problem
D)To clarify which features are needed in the product/ service required

Question

Quizplus · Accepted Answer

To build up the awareness set, a selection of brands that may provide a solution to the problem

The Objective of Information Search Is Which of the Following