Which of the following statements is true?
A)A marketing-orientated firm looks at exploiting any opportunities in foreign markets.
B)A marketing-orientated firm looks internally at the organization and adapts, taking advantages of strengths, and to minimise potential weaknesses.
C)A marketing-orientated firm looks outward to the environment in which it operates adapting to take advantage of emerging opportunities, and to minimise potential threats.
D)None of the above

Question

Quizplus · Accepted Answer

A marketing-orientated firm focuses on external environment analysis and adapts its marketing strategies accordingly to maximize opportunities and minimize threats. It is not solely focused on exploiting foreign markets or internal strengths and weaknesses.

Which of the Following Statements Is True