When selecting which event or individual to sponsor, companies must consider:

Question

Quizplus · Accepted Answer

When selecting a sponsorship opportunity, companies must consider their communication objectives, target market, and the promotional opportunities presented by the event or individual. By taking all of these factors into account, they can ensure that their sponsorship investment delivers the desired results and maximizes their return on investment (ROI). Therefore, all of the options (A, B, and C) are important considerations for companies when selecting a sponsorship opportunity.

When Selecting Which Event or Individual to Sponsor, Companies Must