Marketing should not be a haphazard activity. Attention to marketing must be _______ as the market changes and nothing lasts forever.

Question

Quizplus · Accepted Answer

Consistency is important in marketing because it helps build brand recognition and trust with customers. In addition, the market is constantly changing, so businesses must consistently assess and adjust their marketing strategies to stay competitive. "Latent" means hidden or inactive, "accurate" refers to the correctness of information, and "incompatible" means not able to work together, none of which are relevant to the importance of consistency in marketing.

Marketing Should Not Be a Haphazard Activity