There are three approaches to viral marketing. Marketers can: (1) embed a message in the product or service, (2) __________, and (3) offer incentives for referrals.
A)use customerization
B)use choice boards
C)use niche marketing
D)make the website content so compelling that viewers want to share it with others
E)use permission marketing

Question

Quizplus · Accepted Answer

The best approach to viral marketing is to make the website content so compelling that viewers want to share it with others. This approach essentially relies on word-of-mouth marketing as users voluntarily share the content with their friends and family, which can generate significant exposure for the brand or product. Embedding a message in the product and offering incentives for referrals can also be effective, but they may not be as reliable as creating compelling content that users naturally want to share. Choice A, B, and C are not relevant to the question.

There Are Three Approaches to Viral Marketing