A major weakness of the _________________ element is that it requires expensive database management.
A) advertising
B) personal selling
C) sales promotion
D) publicity
E) direct marketing
Correct Answer:
Verified
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Q141: Many promotional efforts are focused on _,
Q143: The practice of _ is common among
Q144: "To persuade" is the promotional objective of
Q148: All products go through a product life
Q148: Which of the following is a strength
Q153: Which promotional element is particularly important to
Q157: The growing concern about _ has led
Q158: "To inform" is the promotional objective of
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