Tylenol successfully used __________ with the introduction of Tylenol→Arthritis, Tylenol→Sinus and Allergy, Tylenol→Cold and Flu, and Tylenol→Pain and Sleeplessness.

Name: Tylenol successfully used __________ with the introduction of Tylenol→Arthritis, Tylenol→Sinus and Allergy, Tylenol→Cold and Flu, and Tylenol→Pain and Sleeplessness.
Brand: Quizplus
Rating: 4.9 (56 reviews)

Question

Quizplus · Accepted Answer

Subbranding is used when a main brand creates a secondary brand to target a specific market segment, as seen with Tylenol's different product lines.

Tylenol Successfully Used __________ with the Introduction of Tylenol→Arthritis, Tylenol→Sinus