_______________ are items for which the consumer compares several alternatives on criteria such as price, quality, or style.
A)Shopping products
B)Convenience products
C)Specialty products
D)Prestige products
E)Unsought products

Question

Quizplus · Accepted Answer

Shopping products are those products for which consumers compare alternatives based on criteria such as price, quality, or style. They require research and evaluation from the consumer before purchase.

_______________ Are Items for Which the Consumer Compares Several Alternatives