Procter & Gamble has a large __________ that includes product groupings such as beauty and grooming (Crest toothpaste and Gillette razors), household care (Downy fabric softener and Tide detergent), and Pampers diapers.
A)marketing mix
B)product class
C)product items
D)product lines
E)product mix

Question

Quizplus · Accepted Answer

A product mix refers to all the product lines and items that a company offers for sale. P&G has a diverse product mix, including various product lines such as beauty and grooming, household care, and Pampers diapers.

Procter & Gamble Has a Large __________ That Includes Product