Which of the following statements about Asian American buying patterns is most accurate?
A)Assimilated Asian Americans have very different buying patterns from a typical U.S. consumer.
B)The diversity of the Asian subculture is so great that generalizations about buying patterns of this group are difficult to make.
C)The Asian American subculture is growing very slowly in the United States.
D)Asian Americans are the least educated racial/ethnic subculture in the United States.
E)Consumer research on Asian Americans suggests individuals and families divide into three groups-assimilated, nonassimilated, and recent immigrants.

Question

Quizplus · Accepted Answer

The diversity of the Asian subculture is so great that generalizations about buying patterns of this group are difficult to make. While there may be some commonalities among certain groups, such as recent immigrants or those with a shared cultural background, it is not accurate to make broad generalizations about the buying patterns of all Asian Americans.

Which of the Following Statements About Asian American Buying Patterns