Offering a branded heart pacemaker with only the features needed by Asian patients is an example of that firm's
A)evaluation strategy.
B)price strategy.
C)place strategy.
D)promotion strategy.
E)product/service strategy.

Question

Quizplus · Accepted Answer

Offering a heart pacemaker with only features needed by Asian patients is an example of a product/service strategy, which focuses on creating, designing, and offering products or services that meet the specific needs of a particular segment of the market. This strategy aims to address the unique requirements and preferences of customers, and it can help the firm differentiate and gain a competitive advantage in the market.

Offering a Branded Heart Pacemaker with Only the Features Needed