When Lever Brothers changes the formula of its bar soap to match different countries' water conditions and washing habits,this is an example of a
A) globalization strategy.
B) marketing strategy.
C) strategic alliance.
D) multinational strategy.
E) joint venture.
Correct Answer:
Verified
Q83: What are the key issues that need
Q84: Explain the phrase "Think globally,act locally."
Q85: Companies should conduct environmental analyses before beginning
Q86: What does Audiotech electronics produce?
A) Car stereos
B)
Q87: As political barriers to trade fall internationally,new
Q89: Should Audiotech consider a joint venture? Should
Q90: Standardizing products for the whole world as
Q91: Customizing products,promotion,and distribution according to cultural,technological,and national
Q92: What is the primary reason that the
Q93: What are some of the unique problems
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents