Cardinal Care is a 3-day event held in January by the St.Louis Cardinals.Select players and coaches tour a number of towns,sign autographs,and engage with fans.This tour generates considerable fan interest despite the $40-$50 cost to be able to participate.This is an example of the marketing tactic of ________ to generate additional revenue.
A)branded events
B)client hospitality
C)value-added benefits
D)tiered rewards

Question

Quizplus · Accepted Answer

Cardinal Care is a branded event organized by the St. Louis Cardinals to engage with fans and generate additional revenue. The event provides a unique opportunity for fans to meet their favorite players and coaches, and the branding of the event helps to create a sense of exclusivity and excitement around the experience. The cost of participation is also indicative of the premium nature of the event and the value it provides to fans.

Cardinal Care Is a 3-Day Event Held in January by the St.Louis