For a sports property,the tangible component of the product that is offered to consumers is the
A) game experience
B) stadium or arena where games are played
C) television broadcast of the game
D) team's official website
Correct Answer:
Verified
Q3: The more complex an innovation,the less likely
Q4: Live streaming of games and events is
Q5: A restaurant instead of regular concession stands
Q6: To make an innovation relevant,marketers can use
Q7: The most common definition of product is
Q9: The following would be classified as services
Q10: In sports marketing,the term product is used
Q11: Sponsorships are a tangible element of the
Q12: For sports marketing,an innovation is defined as
Q13: An innovation is relevant only if it
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