A managerial focus on motivating employees within an organization,whether frontline or support personnel,to understand their roles in meeting customers' needs is

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Internal marketing focuses on promoting an organization's mission and values to its employees, and ensuring that they understand and are motivated to fulfill customer needs. This can be done through employee training, communication, recognition, and incentives. By creating a customer-focused culture internally, employees are more likely to deliver high quality customer service and satisfaction.

A Managerial Focus on Motivating Employees Within an Organization,whether Frontline