Typical direct response communication tools include the following except

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Direct response communication tools are designed to elicit an immediate response from the target audience, typically through channels that can be easily measured and tracked. These include mail, telemarketing, and interactive advertising, which allow for direct interaction with the customer. Personal selling, however, is not considered a direct response tool because it involves a more personal, face-to-face approach that does not necessarily elicit an immediate response or action from the customer.

Typical Direct Response Communication Tools Include the Following Except