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If MinuteClinic Hired Patrick Dempsey,who Plays a Doctor on "Grey's

Question 3

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If MinuteClinic hired Patrick Dempsey,who plays a doctor on "Grey's Anatomy," to appear in commercials for them,they would be engaging in which type of promotion strategy?

If MinuteClinic hired Patrick Dempsey,who plays a doctor on "Grey's Anatomy," to appear in commercials for them,they would be engaging in which type of promotion strategy?


A) stressing tangible cues
B) using personal information sources
C) creating a strong organizational image
D) engaging in post-purchase communications
E) All of the above

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