According to Gaytán, consumption becomes a means through which the search for authenticity in society represents

Question

Quizplus · Accepted Answer

Gaytán, in his discussions on consumption and authenticity, suggests that the search for authenticity in society is represented through the quality, efficacy, and legitimacy of one's experiences in a setting. This perspective emphasizes the importance of genuine, effective, and legitimate experiences in the consumption process as a means to achieve authenticity.

According to Gaytán, Consumption Becomes a Means Through Which the Search