Tide laundry detergent is the market leader,but overall industry growth is low in this market.Tide would be classified as a _____ in the portfolio matrix.

Name: Tide laundry detergent is the market leader,but overall industry growth is low in this market.Tide would be classified as a _____ in the portfolio matrix.
Brand: Quizplus
Rating: 4.9 (50 reviews)

Question

Quizplus · Accepted Answer

Cash cows generate more cash than they need to maintain market share and are characterized as a product with a dominant market share in a low-growth market.

Tide Laundry Detergent Is the Market Leader,but Overall Industry Growth