Distribution and promotion costs in selective distribution tend to increase as the number of outlets is limited.

Name: Distribution and promotion costs in selective distribution tend to increase as the number of outlets is limited.
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Question

Quizplus · Accepted Answer

Selective distribution involves choosing a limited number of outlets to distribute a product, which can actually help in controlling distribution and promotion costs more effectively than distributing through a large number of outlets.

Distribution and Promotion Costs in Selective Distribution Tend to Increase