In low context cultures
A)Print media tends to be less important than in low context cultures.
B)Low and high context cultures exhibit little differences in terms of media usage.
C)Print media tends to be more important than in high context cultures.
D)None of the above

Question

Quizplus · Accepted Answer

In low context cultures, where communication is often direct and explicit, print media tends to be viewed as a more reliable source of information. This is in contrast to high context cultures, where communication is more implicit and relies heavily on nonverbal cues and interpersonal relationships, and so print media may be less important. Therefore, option C is the best answer.

In Low Context Cultures