A construction firm in Singapore decides to enter the Indian market as part of its globalization program. After analyzing the communication, commerce, and transportation factors, the firm decides to independently invest in the new market. To establish itself in the market, the firm offers its exclusive services at a rate adjusted to suit the local market.
-In the context of country market assessment, which of the following factors has been analyzed by the construction firm by assessing the new market's communication, commerce, and transportation factors?

Question

Quizplus · Accepted Answer

The analysis of communication, commerce, and transportation factors indicates that the firm has assessed the technology and infrastructure capabilities of the new market. These factors are crucial for any construction firm to operate successfully and sustainably and therefore are an essential part of country market assessment.

A Construction Firm in Singapore Decides to Enter the Indian