Which of the following factors is the primary objective of educating the customer in the context of the 4E framework of social media marketing?
A)Exciting interested customers with personalized offers
B)Helping potential customers understand the value proposition of a product/service
C)Enabling customers to experience a product or service
D)Staying connected with existing customers
E)Assisting customers to evaluate a product or service before making purchase decisions

Question

Quizplus · Accepted Answer

The primary objective of educating the customer in the context of the 4E framework of social media marketing is to help potential customers understand the value proposition of a product or service. This involves providing information about how the product/service can solve a problem or fulfill a need, and how it differs from other options in the market. Exciting interested customers with personalized offers, enabling customers to experience a product/service, staying connected with existing customers, and assisting customers to evaluate a product/service before making purchase decisions are all important objectives in social media marketing, but they are not the primary objective of educating the customer.

Which of the Following Factors Is the Primary Objective of Educating