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Which of the Following Is a Key Difference Between Cold

Question 78

Multiple Choice

Which of the following is a key difference between cold calling and telemarketing?


A) Cold calling is considered an intrusion into customers' privacy, whereas telemarketing does not disturb customers.
B) Cold calling does not establish potential customers' needs ahead of time, whereas telemarketing does.
C) Cold calling typically results in sales, whereas telemarketing does not get converted into a sale.
D) Cold calling is a form of personal selling, whereas telemarketing is a form of trade promotion.
E) Cold calling can involve personal meetings, whereas telemarketing does not.

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