FrostyFine Corp. is a leading retail store. The store markets various brands and a wide variety of retail products. The store has built a brand for itself, and customers trust the store as much as the brands in its stores.
-FrostyFine decides to offer discount coupons to its regular customers.Which of the following is the primary objective of this action?

Question

Quizplus · Accepted Answer

The primary objective of offering discount coupons to regular customers is to stimulate demand for their products. By providing discounts, FrostyFine intends to encourage customers to purchase more products from their store, which will drive sales and result in increased revenue. This tactic is commonly used to incentivize customers to buy products they may not have considered before or to buy more of a particular product. Providing high visibility, encouraging customers to try their products, demonstrating product uses, or creating high costs do not seem to be the primary objectives of this action.