Which of the following brand strategies is being used when the local ice cream shop decides to add a new flavor to its menu?

Name: Which of the following brand strategies is being used when the local ice cream shop decides to add a new flavor to its menu?
Brand: Quizplus
Rating: 4.7 (51 reviews)

Question

Quizplus · Accepted Answer

A line extension involves adding a new flavor, variety, size, or package to an existing product line. In this case, the local ice cream shop is adding a new flavor to its existing menu, which is a type of line extension.

Which of the Following Brand Strategies Is Being Used When