China Mobile has identified segments for its services including rural farmers,college students,and wealthy businessmen.These are examples of __________ segments.
A) demographic
B) geographic
C) psychographic
D) benefit
E) behavioral

Question

Quizplus · Accepted Answer

The segments identified by China Mobile are based on demographics, which include characteristics such as age, income level, and occupation. Rural farmers, college students, and wealthy businessmen are all examples of demographic segments as they share similar demographic characteristics.

China Mobile Has Identified Segments for Its Services Including Rural