The goal of any marketing communication is to

Question

Quizplus · Accepted Answer

The goal of marketing communication is ultimately to effectively communicate a message about a product or service to a desired audience. In order to do this, the message must be tailored to the specific audience and delivered through the appropriate media channels. While generating sales is often an objective of marketing communication, it is not the only goal and should not be the sole focus. A successful marketing campaign should focus on creating a connection with the target audience and building long-term relationships. Choice E reflects this by emphasizing the importance of getting the right message to the right audience through the appropriate media channels.

The Goal of Any Marketing Communication Is to