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Maryam Called Her Auto Insurance Agent to Renew Her Policy

Question 70

Multiple Choice

Maryam called her auto insurance agent to renew her policy. The agent told her about new types of insurance that are now available--to cover her apartment, or even the engagement ring she just got from her fiancé. The agent was pursuing a ________________ growth strategy.


A) product development
B) market development
C) market penetration
D) diversification
E) product proliferation

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