The _________ entrant is more likely than the _______ entrant to be able to capture the first-mover advantages associated with demand pre-emption,scale economies and switching costs.

Question

Quizplus · Accepted Answer

Large-scale entrants have the resources to invest heavily in marketing and production, creating a demand for their product and setting a high entry barrier for potential competitors. They can also take advantage of economies of scale, resulting in lower production costs and higher profits. Additionally, large-scale entrants can implement switching costs, making it difficult for customers to switch to a competitor's product.

The _________ Entrant Is More Likely Than the _______ Entrant

The ___ Entrant Is More Likely Than the _ Entrant