Unlike licensing,franchising:
A)does not involve a royalty payment to the franchiser.
B)stipulates that the franchisee must agree to abide by strict rules as to how it does business.
C)involves selling tangible property like land or machinery.
D)does not involve the franchiser assisting the franchisee to run the business.

Question

Quizplus · Accepted Answer

Franchising is basically a specialized form of licensing in which the franchiser not only sells intangible property (normally a trademark)to the franchisee,but also insists that the franchisee agree to abide by strict rules as to how it does business.The franchiser will also often assist the franchisee to run the business on an ongoing basis.As with licensing,the franchiser typically receives a royalty payment.

Unlike Licensing,franchising