A buying situation in which a business customer signals its satisfaction by agreeing to purchase the same product at the same price is called a
A)straight rebuy.
B)modified rebuy.
C)new buy.
D)repeat buy.
E)quick buy.

Question

Quizplus · Accepted Answer

A straight rebuy is when a business customer reorders the same product at the same price, indicating satisfaction with the previous purchase.

A Buying Situation in Which a Business Customer Signals Its