Products that may replace others of the same or another producer are termed:
A) Complementary products
B) Product groups
C) Product mixes
D) Substitute products
E) Assortments

Question

Quizplus · Accepted Answer

Substitute products are products that can replace other products of the same or another producer. For example, Coke and Pepsi are substitute products as they both serve the same purpose and can replace each other.

Products That May Replace Others of the Same or Another