What is the major advantage of a multidomestic strategy?
A) The ability to gain market share or charge higher prices for customized product offerings and marketing approaches to local conditions
B) The significant cost savings associated with not having to customize products and marketing approaches to different national conditions
C) The high-quality skills of foreign manufacturers and the specialized knowledge of foreign managers about the needs of local customers
D) The reduced level of risk owing to the managers' full control over all aspects of their foreign subsidiary's operations

Question

Quizplus · Accepted Answer

The major advantage of a multidomestic strategy is that by customizing product offerings and marketing approaches to local conditions, managers may be able to gain market share or charge higher prices for their products.

What Is the Major Advantage of a Multidomestic Strategy