Industry dynamism refers to
A)the gradual erosion of a company's customer base over time.
B)shifts in product profitability.
C)a rapidly changing industry environment.
D)increasing per-unit costs.
E)none of these choices.

Question

Quizplus · Accepted Answer

Industry dynamism refers to the degree of change and turbulence in an industry's environment. It results from the interplay of various factors such as technological advancements, shifts in consumer preferences, regulatory changes, competitive pressures, and globalization, among others. As the pace of change accelerates, companies must adapt and innovate quickly to remain competitive, and this can lead to both opportunities and challenges.

Industry Dynamism Refers to