After using market research to identify the target audience for his advertising campaign,Jorge will next use this information to

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Once Jorge has identified the target audience for his advertising campaign, the next step would be to set explicit and measurable objectives to ensure that his campaign effectively reaches and engages this audience. This will help him to determine the specific goals he wants to achieve through his advertising efforts, such as increased brand awareness or sales conversions, and to evaluate the success of his campaign against these objectives.

After Using Market Research to Identify the Target Audience for His