One trait shared by the world's strongest brands is that the company monitors sources of brand equity through ongoing brand audits or tracking studies.

Question

Quizplus · Accepted Answer

Ongoing brand audits or tracking studies allow companies to measure and monitor their brand equity, identify areas of strength and weakness, and make necessary adjustments to maintain or improve their position in the market. This is a common practice among strong and successful brands.

One Trait Shared by the World's Strongest Brands Is That