A manager of an advertising firm appointed two employees to strike an advertising deal with one of their big clients.They were chosen as they had made a similar agreement previously with another client.Which of the following biases was the manager engaging in?
A) representativeness
B) anchoring
C) framing bias
D) fundamental attribution error
E) self-serving bias

Question

Quizplus · Accepted Answer

The manager is assuming that because the two employees successfully struck a similar deal with a previous client, they will be successful with this current client as well. This is an example of representativeness bias, where past experiences and stereotypes are used to make assumptions about a current situation.

A Manager of an Advertising Firm Appointed Two Employees to Strike