The perceptual model of communication depicts communication as a process in which
A) communication is 100 percent accurate.
B) communication needs are minimized.
C) receivers create meaning in their own minds.
D) there is no need to encode or decode messages.
E) Feedback is not important.

Question

Quizplus · Accepted Answer

The perceptual model of communication emphasizes that meaning is not inherent in messages but is instead created by receivers in their own minds. This means that communication is subjective and can be interpreted differently by different people. This model also suggests that receivers rely on their own perceptions, experiences, and backgrounds to understand messages, which can lead to misunderstandings and misinterpretations. Feedback is still important in this model since it helps the sender clarify their message and ensure that the receiver's interpretation matches their intended meaning.

The Perceptual Model of Communication Depicts Communication as a Process