One option for an organization wishing to advertise is to recruit the services of a variety of firms with particular specialties in distinct aspects of advertising.These firms are called _____.
A) specialty firms
B) boutiques
C) cafeteria agencies
D) full-service agencies
E) buffet agencies

Question

Quizplus · Accepted Answer

The term that best fits the description in the question is "boutiques." Boutiques are smaller advertising firms that specialize in a particular aspect of advertising or offer a narrow range of services. Specialty firms could also be a correct option, but it is a broader term that can refer to any company that specializes in a particular area. Cafeteria agencies and buffet agencies are not commonly used terms in advertising. Full-service agencies, on the other hand, offer a wide range of advertising services, which does not align with the description in the question.

One Option for an Organization Wishing to Advertise Is to Recruit