_____________________ refers to forces outside of the control of the public relations practitioner influencing attitudes and behaviors of intended publics.
A) campaign impact
B) audience coverage
C) media coverage
D) environmental mediation
E) audience response

Question

Quizplus · Accepted Answer

Environmental mediation refers to the external factors that affect the success of a public relations campaign, such as economic conditions, social trends, and political events. These forces are beyond the control of the public relations practitioner but can greatly impact their ability to influence the attitudes and behaviors of intended publics.

_____________________ Refers to Forces Outside of the Control of the Public