Integration and interactivity are key features of the Internet and of advertising in this medium.
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Verified
Q4: Google has a keyword advertising program called
Q6: Click-through rates (CTRs)to banner ads are very
Q9: One type of banner ad is called
Q11: Electronic files,called brownies,can track users' online behavior.
Q12: The largest form of online advertising is
Q16: The idea of reciprocity generally defines the
Q16: With interstitials,users have to wait until the
Q17: Google's AdSense program enables advertisers to run
Q17: Banner ads are the least common form
Q19: The website for a brand is an
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