Emotional appeal signifies the ability of a package to attract attention at the point of purchase.
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Q7: On-premise business signage communicates information about products
Q8: For a package to be effective,it must
Q9: Billboard advertising is the major outdoor medium,accounting
Q10: The notion underlying good packaging is gestalt,which
Q11: Green signifies purity,cleanliness,and mildness.
Q13: Horizontal lines on a package are restful,quiet,and tranquil.
Q14: The four general features of the VIEW
Q15: The first step of the package design
Q16: Blue suggests coolness and refreshment.
Q17: A wider package is perceived as holding a
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