The most important requirement when buyers have limited knowledge or desire specific data about a product or service is referred to as _________.

Question

Quizplus · Accepted Answer

When buyers have limited knowledge or desire specific data about a product or service, the most important requirement is information. Providing clear and accurate information can help them make informed decisions about whether to purchase the product or service. Pre- and post-sale services, seller adaptability, appropriate pricing, and ease of access are also important, but they are secondary to providing adequate information.

The Most Important Requirement When Buyers Have Limited Knowledge or Desire