Which of the following statements regarding the maturity stage of the product life cycle is most accurate?

Question

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During the maturity stage of the product life cycle, the marketing emphasis is directed towards holding market share through further product differentiation and finding new buyers. This is because the market is saturated with competitors and the product has reached its peak in terms of sales and market penetration. Therefore, companies need to focus on maintaining their market share and attracting new customers by differentiating their product from others. The emphasis is not on creating awareness or finding more intermediaries, as these tasks are typically done in the introduction and growth stages respectively. Selective demand stimulation may be needed, but it is not the primary focus. Similarly, salespeople allocating more time in selling the product may not be effective in maintaining market share.

Which of the Following Statements Regarding the Maturity Stage of the Product