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A __________ Is the Marketing Term for a Good, Service

Question 9

Multiple Choice

A __________ is the marketing term for a good, service, or idea consisting of a bundle of tangible and intangible attributes that satisfies consumers' needs and is received in exchange for money or something else of value.


A) process
B) market decision
C) market factor
D) utility bundle
E) product

Correct Answer:

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