A __________ is the marketing term for a good, service, or idea consisting of a bundle of tangible and intangible attributes that satisfies consumers' needs and is received in exchange for money or something else of value.
A) process
B) market decision
C) market factor
D) utility bundle
E) product
Correct Answer:
Verified
Q4: A product is a good, service, or
Q5: Consumer product classifications are based upon three
Q7: A product is a good, service, or
Q8: The _, introduced in 2001 and now
Q10: An item consumed in one or a
Q11: The Economist magazine predicts that the _,
Q12: A good has tangible attributes that a
Q13: This company was rated by Fortune as
Q14: Which of the following is the best
Q20: Which of the following is the best
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