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Shopping Products Refer to

Question 53

Multiple Choice

Shopping products refer to


A) items that the consumer purchases frequently, conveniently, and with a minimum of effort.
B) items for which the consumer compares several alternatives on several criteria such as price, quality, or style.
C) items that the consumer makes a special effort to search out and buy.
D) items that the consumer does not know about or knows about but does not initially buy.
E) items that the consumer is forced to buy because they are needed for basic survival.

Correct Answer:

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