In terms of promotion, which of the following types of goods stress product differentiation from competitors?
A)shopping product
B)convenience products
C)specialty products
D)unsought products
E)services

Question

Quizplus · Accepted Answer

Shopping products stress product differentiation as consumers typically compare these products on attributes such as quality, price, and style before making a purchase decision.

In Terms of Promotion, Which of the Following Types of Goods