Which of the following is most likely to be an example of an unsought product?
A)snow shovel
B)cell phone
C)cancer insurance
D)calculator
E)gym membership

Question

Quizplus · Accepted Answer

An unsought product is a product that consumers do not normally think about or seek out until they need it. Cancer insurance is not a product that most people actively search for or desire until they are facing a cancer diagnosis or have a family history that increases their risk.

Which of the Following Is Most Likely to Be an Example